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Cornwall mums "most pampered" on Mother’s Day

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on Monday, 04 March 2013
The most pampered mums in the Britain are from Cornwall, and mums in the county receive the most lavish gifts on Mother’s Day, says beauty retailer Escentual.com.

On average the amount spent last year on perfume and beauty gifts for Cornish mum’s was £62.44, and Falmouth, in Cornwall, was Britain’s most generous town with sons and daughters spending £106 on average on Mother’s Day presents.

Northallerton in North Yorkshire had the lowest average spend in Britain for Mother’s Day at £7.12.

The five most generous towns were:
  • Falmouth in Cornwall (£106),
  • Royal Leamington Spa in Warwickshire (£102),
  • Pudsey in West Yorkshire (£97.62),
  • Bicester in Oxfordshire (£91),
  • Nuneaton in Warwickshire (£88)

While the five most pampered counties in Great Britain were:
  • Cornwall (£62.44),
  • South Glamorgan (£60.35),
  • Warwickshire (£55.74),
  • Derbyshire (£55.39),
  • Oxfordshire (£54.90)

The five least generous towns were:
  • Northallerton in North Yorkshire (£7.12),
  • Wallasey in Merseyside (£11.95),
  • Epsom in Surrey (£12.32),
  • Silchester in Hampshire (£16.50),
  • Wootton Bassett in Wiltshire (£18.50)

And the least generous counties were:
  • Shropshire (£26.51),
  • South Humberside (£29.76),
  • Ayrshire (£30.40),
  • Dorset (£30.84),
  • Herefordshire (£32.19)

The results, compiled Escentual.com from their nationwide Mother’s Day sales figures, also show that British sons and daughters spend an average of £41.23 on beauty and perfume gifts for their mums.

Escentual.com CEO Rakesh Aggarwal said: "There was a huge variation on expenditure for Mother’s Day gifts across the Britain but Cornwall, and Falmouth in particular, were by far the most generous. But it’s the thought that counts on Mother’s Day, so any present given on the day will always be cherished."

Escentual.com’s best selling Mother’s Day products so far for this year are:

1) Crabtree & Evelyn Happy Hands Gift Set
2) Tisserand Luxury Bath Soak
3) Roger & Gallet Perfumed Soaps Gifts Set
4) Tisserand Soothing Wheat Cushion
5) Guerlain Rouge Automatique Lipstick

Words by Katy Pearson


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